In today's digitally connected society, research suggests around 90% of the population are carrying a mobile phone and that around 80% of these are Bluetooth wireless enabled.
These phones are the target of the BrownAbility’s Bluetooth marketing system.

During our testing we found that 80% of Bluetooth enabled phones have the Bluetooth enabled and visible. This means that approximately 50% of the population are potential recipients of marketing material delivered using Bluetooth wireless technology.
No longer must marketing information be handed out in a paper format a wide variety of information files can be easily transferred to the target phones and devices. The only limitations on the type of file which can be transferred are created by the capabilities of devices themselves.

Images are a very powerful way to get your message across. You can send an image of a product or integrate text in a variety of different ways. Users can use the image as wallpaper on their phone and also send it on to their friends. Images could also be used as discount voucher to promote products and increase business. The vast majority of devices can accept and display images.

The eBusiness card sends all of your contact details - phone, fax and mobile numbers, email and web addresses - directly to your customers, or potential customers, mobile phone address book. The card also contains your company logo and a notes section for a promotional message. When the user accepts the eBusiness card all of the contact details store directly in the mobile phones address book. The eBusiness card ensures your customers always have your contact details to hand.

Imagine being able to send full colour video to consumers phones. The options are endless. Video gives you the power to send powerful multimedia messages to consumer’s phone. The video file is stored in the consumer’s phone - it is easy for the user to pass the video to their friends and family. This gives massive potential to create a viral marketing campaign. Video files can be played back on all phones with video capability..

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